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Testimonials

“Non-profit organizations have a tendency to evolve in response to external factors, without always taking the time to articulate how growth or re-direction relate to their mission. Sharene is exceptionally astute in helping board and staff connect seemingly disparate activities to a core purpose. This kind of refocusing is essential for everyone to come to a shared understanding of the organization’s priorities and how to express them.”

– Natalie Levkovich, Executive Director, Health Federation of Philadelphia

“Partnerhips are essential to the functioning of many non-profit institutions, but the partners’ individual brand identities can get lost in the public’s perception. Sharene works in a highly collaborative yet strategic way to ensure that her client’s voice stands out.”

– Jamie Gauthier, former Executive Director, Fairmount Park Conservancy

“Working with Mission to update our strategic plan made us question many of our assumptions and led us to pilot a new approach to outreach. Rather than redefining our mission, the process prompted us to focus on how we can be most effective at changing the lives of our constituents.”

– Jennifer Raikes, Executive Director, The TLC Foundation for Body-Focused Repetitive Behaviors

“Sharene is a savvy communications professional. She is able to straddle the lines of branding, public relations, and marketing to find the right mix of strategies and tactics that will achieve the client’s goals. Her diligence and attention to detail are unmatched.”

-Liz London, Media and Conference Director, The Bridgespan Group

“We retained Mission to develop a strategic communications plan for marketing purposes. By learning a lot about us very fast, and offering us compelling new ways to define our organizational value, Mission had substantial positive impact not only on our communications, but also on our organizational strategy.”

-David Fairman, Managing Director, Consensus Building Institute

“Positioning a public-interest institution is different from positioning a company or product. Sharene really understands that difference. She helped Rutgers School of Social Work build consensus on what makes our brand distinct—and how to convey that distinction.”

-Richard L. Edwards, Executive Vice President for Academic Affairs, Rutgers University

“Sharene is dynamic in a room full of people. We sent her team at Fenton around the world to help our experts prepare their messages on challenging global issues. Her media training is excellent because she focuses on substance as much as technique.”

-Daanish Masood, Media and Partnerships Manager, United Nations Alliance of Civilizations

“Sharene has terrific PR insights. She found ways to link our work with events in the news cycle, resulting in a compelling pitch that got results with top national media as well as niche outlets.”

-Dick Goldberg, National Director, Coming of Age

“Sharene was a tremendous resource as she helped us center in on the core of our message and communicate more powerfully and succinctly. Her work resulted in an opinion piece that ran in the Philadelphia Inquirer and a feature piece in a national journal. I continue to apply her advice in my interaction with the media.”

-Rev. Susan Teegen-Case, Executive Director, ArtWell